February 16, 2012
by Nick Stamoulis
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Lean the basics and advanced strategies of SEO during this full day Boston SEO workshop on October 10, 2012! Topics that will be covered during this full day SEO workshop are: content creation tips, keyword research strategies, on site search … Continue reading
February 7, 2012
by Nick Stamoulis
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Personally, I believe that it’s more important for a B2B website to focus on onsite optimization before worrying about offsite link building. If your site isn’t ready to convert it doesn’t matter how much new traffic you are directing towards … Continue reading
January 3, 2012
by Nick Stamoulis
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Everyone is always looking for ways to trim their Internet marketing budget, and in these tough economic times I can understand. Budgets are tighter than ever and every penny has to be accounted for. But I’ve noticed a disturbing trend … Continue reading
December 29, 2011
by Nick Stamoulis
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Just the other day, Penny Arcade posted this email exchange between Paul Christoforo of Ocean Marketing and a customer inquiring about the delivery of their new Avenger N-Controller. In just a few short exchanges, the conversation gets increasingly aggressive and … Continue reading
December 27, 2011
by Nick Stamoulis
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Over the past year I have noticed a trend developing amongst my SEO clients. “Traditional” SEO clients are slowly but surely getting replaced by more SEO/content marketing/social media clients—those that want the whole inbound marketing package. These social SEO clients … Continue reading
December 22, 2011
by Nick Stamoulis
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Some have called Google+ the Facebook killer; others steadfastly believe that it is doomed to fail like Google’s previous social networking attempts. While the future of Google+ is still up in the air, there is no denying the numbers: in … Continue reading
December 21, 2011
by Nick Stamoulis
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Great content is really the lynchpin of a great SEO campaign. Site owners have to be honest with themselves about their writing skills–if you don’t have the time or the skill to create get content (both on and offsite), then … Continue reading
December 20, 2011
by Nick Stamoulis
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Just like any other marketing campaign, you can’t build a successful SEO campaign if you don’t do your research. Since SEO is so long term, starting an SEO campaign without any defined goals or objectives and an understanding of your … Continue reading
December 15, 2011
by Nick Stamoulis
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There is no denying that Facebook is the 800 pound gorilla of social media. In fact, Facebook seems determined to be not only the #1 social networking site, but also a one-stop-shop for all of our online activities. Company Facebook … Continue reading
December 14, 2011
by Nick Stamoulis
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Sometimes site owners feel that in order to keep their website fresh, they are supposed to re-optimize it every month. While it is important to keep your website updated, by the time the search engines get around to re-indexing your … Continue reading