August 25, 2011
by Nick Stamoulis
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Just like any other industry, Internet marketing and SEO come with their own jargon. SEO professionals often forget that our clients may not have the same level of understanding with some of our favorite SEM terms and terminology. This leads … Continue reading
August 5, 2011
by Nick Stamoulis
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SEM (search engine marketing) is the combination of both paid (PPC campaigns) and unpaid (SEO) online marketing activities. Research has shown that about 80% of clicks come from the organic results, which the search engines rank based on SEO factors. … Continue reading
July 25, 2011
by Nick Stamoulis
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While you are in the process of building a new site, that is the perfect time to think about SEO and SEM. It is much easier to incorporate crucial SEM components into your site when it is still in its … Continue reading